Brand identity and logo design, Adelaide
A brand that looks like the business you are building next
Most small business logos in Australia look like every other small business logo in Australia. Solven builds identities that do not: primary mark, secondary, icon, colours, typography and guidelines that hold up across every touchpoint. From $2,500, handed over in 2 to 3 weeks.
What is in a Solven brand identity
Primary logo
The main mark for your website, signage and primary marketing. Two colour and reversed variants included.
Secondary logo
An alternate lockup for tight spaces, square formats and social profile pictures. Always pairs with the primary.
Icon and submark
The standalone glyph for favicons, app icons and watermarks. Reads at 16px and at 1600px.
Animated logo
MP4 and GIF formats. The kind of opener that makes people ask who made it. Optional add on.
Colour palette
Primary, secondary and supporting colours with hex, RGB, CMYK and Pantone references.
Typography stack
Display, body and accent fonts. Web safe and licensed, with usage rules.
Brand guidelines document
The rulebook. Do's, don'ts, spacing, sizing and applications. Hand it to any future designer.
Full source file handover
AI, SVG, PNG, JPG and PDF. Vector and raster. Every format you will ever need.
Who we build brands for
Solven brand identities are designed for Australian businesses that want to stop looking generic.
Premium trades
Multi van plumbers, builders and electricians who want to charge proper rates.
Hospitality venues
Cafes, restaurants and bars where the brand has to match the food.
DTC e-commerce brands
Visual heavy categories where the brand is the product.
Professional services
Lawyers, accountants and consultants who need to look trustworthy without looking corporate.
Pricing
Solven brand identity packages start at $2,500 AUD. Typical brackets:
- Brand Kit Essentials, from $2,500: logo, colours, typography and guidelines.
- Full Brand Identity, from $4,500: the kit plus secondary marks, animated logo and 2 brand applications such as business cards and social templates.
- Rebrand Project, from $3,500: brand audit, repositioning strategy, new identity system and migration plan.
Every project includes a fixed price quote within 24 hours of your strategy call. No estimates, no scope creep.
The Design Guarantee
Not happy with the first concept? We redesign it completely, free. You sign off only when you would put it on a billboard tomorrow.
Frequently asked questions
How much does a logo cost in Australia?
Professional logo design in Australia ranges from $800 for solo designers to $15,000 and up for established branding agencies. Solven brand identity packages start at $2,500 and include primary logo, secondary logo, icon mark, source files and brand guidelines.
What is the difference between a logo and a brand identity?
A logo is one mark. A brand identity is the full system: primary logo, secondary logo, icon mark, colour palette, typography, tone of voice, and rules for how to use them. Solven delivers brand identity, not just logos.
What is included in a Solven brand kit?
Primary logo, secondary logo, icon mark, colour palette with hex codes, typography stack, brand guidelines document, and all source files in AI, SVG, PNG, JPG and PDF. An animated MP4 and GIF logo is optional.
How long does a brand identity project take?
Most Solven brand identity projects take 2 to 3 weeks from briefing. That includes one round of concept exploration, one round of refinement, and final delivery with the brand kit.
Do I own the logo and source files?
Yes. Every source file in AI, SVG, PNG, JPG and PDF is handed over on completion. You own it forever. Solven does not retain rights or licensing.
Do you rebrand existing businesses?
Yes. Rebrand projects start at $3,500 and include a brand audit, repositioning strategy, new identity system, and a migration plan across website, social and print. Most rebrands deliver in 4 weeks.
Get a custom quote in 24 hours
Fifteen minutes, no pitch. An honest conversation about your business, then a specific proposal with a fixed price and a fixed timeline.
Book a strategy call